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Virtual Try-On for Fashion Brands on Shopify

Help shoppers see your collection on themselves before checkout. Stylab adds a virtual fitting room to Shopify product pages — no theme edits required.

Fashion shoppers buy with their eyes — but a flat product photo rarely shows how a piece looks on them. When shoppers hesitate at add-to-cart, it is often because they cannot imagine fit, drape, color, and overall style on their own body.

Stylab gives Shopify apparel brands a try-on button on product pages. Shoppers upload a photo, generate a preview in seconds, and move toward checkout with more confidence. You control which SKUs get try-on, upload optional flat-lay garment photos for cleaner AI output, and measure sessions and add-to-cart activity from one admin.

Who this is for

  • DTC and ready-to-wear labels with visual collections
  • Brands where color and silhouette matter more than precise sizing charts
  • Merchants who want data before enabling try-on store-wide

Built for fashion merchandising

Per-product activation

Start with hero SKUs, new drops, or color variants — expand when results justify it.

Flat-lay garment uploads

Optional reference photos per product for cleaner try-on output on structured pieces.

Add-to-cart analytics

See try-on sessions, usage by product, and cart actions after try-on — not vanity metrics.

Built-in A/B testing

Compare product page behavior with and without try-on before a full rollout.

Launch try-on on your fashion catalog

  1. Install from the Shopify App Store — no manual theme editing. The try-on widget appears on enabled product pages.
  2. Pick 3–5 hero SKUs — best sellers, new season pieces, or items with high PDP views and return-prone fit questions.
  3. Upload flat-lays where helpful — structured tops, dresses, and jackets often benefit from a clean garment reference photo.
  4. Run a 30-day A/B test — compare try-on vs control buckets. See our A/B guide.
  5. Scale what works — enable more SKUs, upgrade plan when usage grows. Only successful try-ons count toward your quota.

Plans start free (50 successful try-ons/month). View pricing or try the live demo.

Add AI try-on to your Shopify product pages

Start with a few products, measure shopper engagement, and see whether try-on helps customers buy with more confidence.